{"id":45755,"title":"Sustainability with a smile","description":"Sustainability with a smile. Every product we make arrives at your front door in paper packaging, no plastic.  The team packaging up your orders are proud to be a part of the #plasticfree gang.  That includes Lucy and Carole here","content":"<h2><strong>Sustainability with a smile<\/strong><\/h2><p>Every product we make arrives at your front door in paper packaging, no plastic. The team packaging up your orders are proud to be a part of the #plasticfree gang. That includes Lucy and Carole here. <\/p><p>Carole knew a thing or two about paper before she started as she used to be a secretary, but she's happy to have gone from her sit down job to standing up for sustainability and making a real difference. When you shop with us, you can know that it's real, lovely people like Lucy and Carole behind the scenes making sure your order gets to you safe and sound every time, with no waste.<\/p><p><a target=\"_blank\" href=\"http:\/\/www.independentmamma.com\" rel=\"noreferrer noopener\">www.independentmamma.com<\/a><\/p>","urlTitle":"sustainability-with-a-smile","url":"\/blog\/sustainability-with-a-smile\/","editListUrl":"\/my-blogs","editUrl":"\/my-blogs\/edit\/sustainability-with-a-smile\/","fullUrl":"https:\/\/independentmamma.com\/blog\/sustainability-with-a-smile\/","featured":false,"published":true,"showOnSitemap":true,"hidden":false,"visibility":null,"createdAt":1737284193,"updatedAt":1737284338,"publishedAt":1737284338,"lastReadAt":null,"division":{"id":324972,"name":"Independent Mamma"},"tags":[],"metaImage":{"original":"https:\/\/images.podos.io\/td1ysozcg9zullfdtfryut8f3e0jnksefohzo1ycv4dksvgz.png","thumbnail":"https:\/\/images.podos.io\/td1ysozcg9zullfdtfryut8f3e0jnksefohzo1ycv4dksvgz.png.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/td1ysozcg9zullfdtfryut8f3e0jnksefohzo1ycv4dksvgz.png.jpg?w=1920&h=1440"},"metaTitle":"plasticfree","metaDescription":"","keyPhraseCampaignId":null,"series":[],"similarReads":[{"id":53628,"title":"Why our products are made differently","url":"\/blog\/why-our-products-are-made-differently\/","urlTitle":"why-our-products-are-made-differently","division":324972,"description":"This way people utilise our clothes has dropped by 36% compared to how much they wore each item 15 years ago.  This wastefulness is literal, as studies by EMF have shown that 3 out of 5 new items of clothing are thrown away, then either landfilled or incinerated, within one year of purchase.  Encouraging people to spend more and buy less slows things down and buys time, but doesnt change the final outcome","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/9aixdap8wwdm9jvmtgi61jksqqdkgzunfa4scg6qmxjpbqlm.jpeg.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/9aixdap8wwdm9jvmtgi61jksqqdkgzunfa4scg6qmxjpbqlm.jpeg.jpg?w=1920&h=1440"},"hidden":0},{"id":53592,"title":"To you, from us, thank you","url":"\/blog\/to-you-from-us-thank-you\/","urlTitle":"to-you-from-us-thank-you","division":324972,"description":"This is just a short little message from us to you, our customers.  Because your support means a lot.  As a brand trying to do the right thing by making our products from natural materials, using renewable energy and plant based packaging, there's less room for flashy marketing campaigns or advertising big bucks","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/l4epsptxshtyv9mxregsjxomrqirakjgvyc2rvrhi8xcvb1y.jpeg.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/l4epsptxshtyv9mxregsjxomrqirakjgvyc2rvrhi8xcvb1y.jpeg.jpg?w=1920&h=1440"},"hidden":0},{"id":44772,"title":"The Origin of JFDI: Lessons from My Father","url":"\/blog\/the-origin-of-jfdi-lessons-from-my-father\/","urlTitle":"the-origin-of-jfdi-lessons-from-my-father","division":324972,"description":"JFDI.  Four little letters with a world of meaning.  For me, it\u2019s not just a catchphrase\u2014it\u2019s a life philosophy passed down from my father","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/slevultfysjthraucsknkzsjviihyek2ip0bjfg7ifu6mgsl.png.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/slevultfysjthraucsknkzsjviihyek2ip0bjfg7ifu6mgsl.png.jpg?w=1920&h=1440"},"hidden":0}],"labels":[]}